Check out Best Practices’ Other Social Media Accounts!

We’ve just added some great new material on all of our social media accounts! Feel free to browse around a bit more for more information on Best Practices, LLC!

LinkedIn // Slideshare // Pinterest // Twitter // Google+ 

YouTube // Facebook

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Overcoming Regulatory Risks & Gaining Critical Insights through Social Media Listening

The pharmaceutical industry as a whole has struggled to delve into the social media world. The main reason for this is due to regulatory restrictions, with organizations fearful to engage in online conversations with patients due to the perceived high … Continue reading

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Seven Important Steps to Seamless Pharmaceutical Advisory Board Management

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Author: Aakruti Saxena, Research Manager (India) Pharmaceutical and medical device companies seeking guidance on clinical trials, marketing campaigns assessment, or product reimbursement strategies turn towards the expertise provided by key advisory boards. However, managing successful advisory boards today comes at … Continue reading

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Best Practices Hosting 6th Medical Affairs Consortium on HEOR

Best Practices will be hosting the sixth roundtable of our Medical Affairs Consortium on Thursday (May 28th) from 11:00AM-12:30PM (EST) via a virtual roundtable to discuss “Medical Affairs’ Role in Health Economics & Outcomes Research.” This is the final roundtable … Continue reading

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As Mobile Surpasses Desktop Search, Poll of Digital Marketers Finds Industry Divided on Pharma’s Next Steps

Author: James Drake (Senior Researcher) In a digital advertising conference yesterday, Google announced that mobile searches have surpassed desktop searches in the U.S. and numerous other countries. This is big news, but a not necessarily stunning development to anyone paying close … Continue reading

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New Study Published: Advisory Board Management at Large Pharma & Device Companies

Author: Tess Santry (Marketing & Research Associate) Best Practices, LLC just published a new research report on Advisory Board Management. The report examines how Advisory Boards at large, mid-cap, and small companies are able to organize, recruit and plan such … Continue reading

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One Way to Please the Boss (& the Boss’s Boss): Crafting Highly Effective Executive Briefs

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Author: James Drake (Senior Researcher) A quick peek behind the curtain at the Best Practices Research Center and a Most Interesting Case that recently landed on my desk. We are a consulting firm whose clients work mainly in the pharma … Continue reading

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Exclusive: Key Findings from Best Practices’ 5th Medical Affairs Consortium

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Best Practices recently completed the second roundtable of our 2014-2015 Medical Affairs Consortium. The roundtable addressed the topic of “Medical Affairs Launch Support.” The roundtable brought together executives from 13 leading pharmaceutical organizations. Some exclusive key findings from the discussion … Continue reading

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Google Life Sciences Making Strides to Get Under Our Skin (for Good Reasons)

Author: J. Cameron Tew (Head of Research Services/Business Operations) Six months ago, I wrote a blog about how Google and Apple were pushing into the healthcare industry with their innovative apps – Google’s and Alcon Labs’ “smart” contact lens and … Continue reading

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Patient Centricity Has Arrived. Bigger Question: Where Is It Headed?

Author: Jeff Zimmer (Senior Research Associate) Patients have always been on pharma’s radar, though it has historically been as a target of marketing (the most obvious being Direct to Consumer (DTC) advertising).  But now under the banner of Patient Centricity, … Continue reading

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Six Digital Marketing Trends that will Affect the Pharmaceutical Industry in 2015

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Author: James Drake (Senior Research Consultant) The pharma sector has long trailed more consumer and tech-savvy industries in the uptake of digital media for marketing their products. Uncertainty around industry regulations and how to safely interact with patients and physicians … Continue reading