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Check out Best Practices’ Other Social Media Accounts!

We’ve just added some great new material on all of our social media accounts! Feel free to browse around a bit more for more information on Best Practices, LLC! LinkedIn Slideshare Pinterest Twitter Google+ YouTube Facebook

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Effectively & Efficiently Serving Thought Leaders

Author: Cameron Tew (Executive Director Research Services) As this slide shows, Medical Affairs, Clinical Affairs and Marketing all have a hand in the management of Key Opinion Leaders (KOLs). Unfortunately, these functions are seldom bridged by processes, personnel or systems. When such … Continue reading

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SPECIAL: Highlights from 2014-2015 Digital Marketing Consortium 1st Roundtable

Best Practices, LLC recently held the first Roundtable for the 2014-2015 Digital Marketing Consortium. The virtual conference brought together digital marketing leaders from the pharmaceutical, medical device and biotech industries. The Roundtable, titled “Digital Marketing Service Delivery & Execution Excellence,” … Continue reading

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Why Great Brand Managers are Even Better Leaders

Author: Cameron Tew (Executive Director Research Services / Business Operations) Companies frequently search for ways to gauge success and often come up with practical measures to decide whether a product is a boon or a bust. Executives often believe that … Continue reading

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Best Practices Kicks off 2014-2015 Medical Affairs Consortium

Medical Affairs functions have a significant influence on a healthcare company’s overall success. As the pharmaceutical, biotech, medical device, and health care technology markets become increasingly competitive and complex, it is crucial for leaders to understand how to best operate … Continue reading

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Effective Thought Leader Engagement: Winning Support Vs. Earning Trust

Author: Cameron Tew (Executive Director Research Services / Business Operations) For many years, my company has been asked by pharmaceutical and medical device companies how to best win the support of industry thought-leaders. As the health care environment has grown … Continue reading

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Success Factors & Lessons Learned in New Product Launches

In today’s competitive & crowded marketplace, biopharmaceutical companies are investing more and more resources to develop and launch new products for cardiovascular therapeutic areas. Consequently, recent industry product launches have produced both noteworthy failures and successes. It is now, more … Continue reading

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Best Practices in Innovative Payer Market Research

The overall influence of payers is rising and the types of payers influencing healthcare access are diversifying in today’s rapidly changing healthcare marketplace. Understanding how to navigate this difficult payer landscape is essential for any company hoping to compete and … Continue reading