Tag Archives: communication
Flying High on the Winds of Change: Embracing New Data Disclosure Requirements in Pharma Industry
Author: Best Practices
A recent New York Times Article, “Drug Companies Promise More Data Transparency” discusses upcoming industry changes in the amount of data that Pharmaceutical companies will be releasing. Beginning January 1st, 2014, all new drugs and updates to existing drugs will
Winning Strategies for Pharmaceutical Brand Management
Author: Best Practices
Learning how to effectively manage brands is an issue that various pharmaceutical companies struggle with. While the complex function of pharmaceutical brand management can be daunting, by examining industry failures & triumphs, pharma brand managers can drastically improve the quality