Tag Archives: communication

Flying High on the Winds of Change: Embracing New Data Disclosure Requirements in Pharma Industry


A recent New York Times Article, “Drug Companies Promise More Data Transparency” discusses upcoming industry changes in the amount of data that Pharmaceutical companies will be releasing. Beginning January 1st, 2014, all new drugs and updates to existing drugs will

Winning Strategies for Pharmaceutical Brand Management


Learning how to effectively manage brands is an issue that various pharmaceutical companies struggle with. While the complex function of pharmaceutical brand management can be daunting, by examining industry failures & triumphs, pharma brand managers can drastically improve the quality

How Pharma & Med-Device Leaders Use & Respond to External Communications


Take the quiz provided below to find out how much of a communication wiz you are! Technology advancements have had a profound effect on communications, particularly external communications targeting pharmaceutical and medical device leaders. Faced with a constantly evolving communication